From Bangkok to New York, our craftsmen draw from over 100 years of experi- ence to produce true heirloom-level pieces. Redefining the essence of classic jewelry, Rara is a brand inspired by ancient tales, artisan-crafted textures, and rare gemstones from the heartbeats of Asia and Africa. We've channeled these diverse elements into an elegant, storybook-inspired design for each ring. Every piece, handcrafted by artisans in New York, is infused with textures and tales, setting a new gold standard against conventional jewelry norms.

At the heart of Rara is the Wikstrem family’s dedication to sourcing only the finest gemstones. This hands-on approach reflects our family’s deep commitment to quality and artistry, with each gem adding a unique character to every piece. Paired with our legacy of expert craftsmanship, these carefully curated gemstones create timeless jewelry that embodies both natural beauty and the family’s passion for creating true heirlooms.